One of the reasons why people like vanity url’s is because they are easy to remember. For example take the following url:

If this was the url to my page in some social network site, there’s no way I could remember it nor would I be able to easily share the url with others unless I sent them the link. Now, if I could instead create a vanity url that looked like the following:

it would be much easier to remember and to share with others. Not only that but now I have a much more search engine friendly url with keywords that I would like to be found under – but ignore the search engine benefits for now.


I’m currently working on an application that can benefit from vanity urls for the reasons mentioned above so I decided to spend some time thinking of ways to implement this. The first way that came to my mind was using mod_rewrite. Mod rewrite lets you manipulate urls. For example, you can write rules in your .htaccess file so when a user goes to it really calls or in zend the request would be more like Read the rest of this entry »

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